There is opportunity in the Longevity Economy. By 2035, adults will outnumber children for the first time in history. The economic contributions of this age group is set to balloon to $28.2 trillion by 2050. Further, the wants and needs of consumers and producers in this age group are definitely evolving.
What is the Longevity Economy?
According to the AARP, the Longevity Economy describes the economic contributions of Americans over the age of 50. These contributions include employment, volunteering, business ownership, family care, etc.
As the nation continues to recover from the pandemic, older Americans must must be included in the solutions. Venture Capitalists are investing in this space, and Americans are redefining what it means to age. Opportunities will continue to grow in the Longevity Economy.
What opportunities do you think exist in the Longevity Economy?
Looking forward to hearing your WILD ideas! Please share them below!!
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